Electric car sales in the in Europe rose 41% between April 2017 and 2018, nudging Britain up into the “Premier League” of green car countries.
With this increasing interest in electric vehicles, a a whole host of necessary changes to infrastructure have come about, from retailers introducing EV charging points with customer parking, to electric car charging points for businesses.
Targets such as ensuring that the majority of new cars and vans are electric by 2030 mean that now is the ideal time for businesses to assess which EV charging solutions are likely to fit every individual need.
Different businesses may need to assess the requirement to install electric car charging points at their office location in different ways. For example:
Customers stay for longer. Retail businesses benefit from EV charging stations. They motivate customers to stay and browse for longer with straightforward parking facilities that can simultaneously provide charging benefits. Longer browsing increases the shopping basket.
Keeping employees happy. Employees who feel valued by the business – and whose needs are met – are more engaged and productive. Providing essential electric charging for employees demonstrates a responsive and committed employer.
Demonstrating environmental commitment and supporting brand values. Social responsibility is key for businesses today and enabling greener transport is a crucial part of that. EV charging at the workplace sends a clear and visible message about where the business stands with respect to reducing the environmental impact of its operations and personnel.
Improving efficiency and cutting costs. Electric charging points at work may make life easier for employees, reducing time spent seeking out where to charge, for example. For companies where vehicle fleets are part of the business there are opportunities to save on fuel and maintenance costs.
Providing convenience for clients. Clients make decisions about which companies to partner with on the basis of a wide range of factors – and convenience is one of the most important. EV charging stations on the premises will be attractive as clients can simply fill up with charge while attending a meeting or site visit.
As part of the government’s drive towards encouraging individuals to select electric vehicles, it has developed a scheme that is designed to enable businesses to better accommodate workplace charging. The scheme provides support for the up-front costs of the purchase and installation of charge points – it can be used to reduce these costs by 75%, up to £500 per socket. A maximum of up to 20 charging stations can be claimed for under the scheme. For those businesses keen to offer workplace charging as an option for employees and clients but are put off by cost, the Workplace Charging Scheme offers an opportunity to partially fund this upgrade.
As the EU gears up to meet its 2020 target, governments are increasingly electing to subsidise the electric vehicle industry. Among the frontrunners are Norway, France & The Netherlands, who have already pledged considerable investment to their low-emission incentive schemes. Germany is another key player, approving an eye-watering €1,2 billions of EV government subsidies back in 2016. This comes as no surprise. Long recognised as the captain of European automotive manufacturing, Germany has a history of pushing the agenda where European cars are concerned. However, the UK has also been working on its own grant scheme, the OLEV, for electric cars and its charging.
NewMotion offers different workplace charging packages that make it easy for any enterprise to get up and running with EV charging infrastructure on the premises. For example, the Business Future Proof Package is composed of two charge points and designed to be both a starter kit and a future proof solution to the need for workplace EV charging. With optimal use you can charge up to four EVs at your location and it takes full advantage of Dynamic Load Balancing capabilities.
There are multiple benefits of business charging packages, including simple and fast installation, specifically designed charge points for business use and easy, affordable expansions if changes are required.
The combination of broader availability of EVs, increased consumer interest and government grants means EV sales will continue to rise and ultimately dominate. Over the next few decades we will begin to see electric cars overtake their diesel and petrol counterparts in terms of sales and use. For businesses across the world, whether employers, retailers or those with vehicle fleets to manage, now is the ideal time to begin assessing what kind of EV charging may be required on your own premises.